On October 6, 2023, Geely’s Middle East inaugural consumer event, “Embark on an Asian Games Journey with Geely,” commenced in Hangzhou.

This exclusive event extended invitations to twenty participants, comprising Geely car owners, potential customers, and distributor representatives from Saudi Arabia, Kuwait, Oman, and Bahrain. Together, they embarked on an exciting journey, exploring the world of Geely and the Asian Games.

The event’s first day featured a visit to Geely’s cutting-edge 5G factory situated in Changxing, Huzhou, Zhejiang. Guests were afforded a first-hand experience of the entire vehicle production process, immersing themselves in Geely’s advanced quality and technology. On the subsequent day, during the tour of the Geely Brand Museum, participants delved into Geely’s brand development journey, gaining profound insights into the brand’s inherent allure.

As the official partner of the Hangzhou Asian Games, Geely hosted its guests at the Huanglong Sports Centre, where they collectively cheered for and supported the men’s football final, basking in the excitement of the Asian Games.

The Geely Middle East Consumer Event serves as a pivotal conduit in Geely’s global user engagement efforts. Geely is committed to long-term development, with a strong focus not only on technological advancements and quality enhancements but also on consistently listening to user feedback.